The Next Creative OS: From Vertical AI to the End of Tool Chaos
Session Overview
The next wave of creative innovation isn’t just about powerful models — it begins with designing seamless connections between data, workflows, and people. While the early days of AI focused on expanding capabilities, today’s real shift is about restoring creative connection and collaboration.
Many creative brands are losing efficiency due to fragmented tools, and the industry is transitioning from “speed competition” to unified, workflow-centric orchestration.
This session will explore:
- How Vertical AI is transforming creative and production workflows across industries such as advertising, design, media, and education
- How the era of tool chaos is converging into a single Creative OS that enables integrated workflows
Speaker
Julie Jihyun Kang is the CEO of Flux AI Asia and Serviceplan Korea, and a leading figure at the intersection of AI and creativity in Asia. She has served as a jury member for the Innovation–Creative Data–Tech category at major global award shows including Cannes Lions Titanium Lions, Spikes Asia, D&AD, and One Show.
Julie has helped global brands such as BMW, IKEA, Genesis, SK hynix, and Dot establish creative standards by pioneering technology-based creativity and production systems. Currently, Flux AI Asia is expanding as a co-creation hub through AI, working with brands and creators across Asia to build a ‘frictionless’ creative environment powered by AI.